With a strong background in contemporary art, Creative Direction, PR and brand strategy, PICTVRE is committed to representing the rich complexities of femininity on screen.

Based in Tāmaki Makaurau, Aotearoa / Auckland, New Zealand, PICTVRE works with brands that actively embrace diversity and representation of minorities. Building authentic rapport with subjects allows for intimacy, joy and humour through the lens and generates positive and thoughtful conversations in the fashion space. This approach sees PICTVRE build positive relationships across all aspects of production.

PICTVRE and its founder Veronica Crockford-Pound have been featured in Vogue, Dazed, iD Magazine and Wallpaper. Clients include: Lorde, M.A.C. Cosmetics, Paris Georgia, Kate Sylvester, Penny Sage, Showroom 22, Ingrid Starnes, Jessica McCormack, Fourth St, Sans [ceuticals], VAMFF, Les Mills, MAX Fashions, Simon James [Resident] + MONDAY haircare.